To broaden horizons and attract potential student candidates, the Faculty of Dentistry, Universitas Sumatera Utara (FKG USU) held a branding event. On this occasion, it was held at MA Al Azhar Asy Syarif Boarding School on October 3, 2024. This activity aims to introduce FKG USU comprehensively, including the education system, excellent facilities, and career opportunities in dentistry.
The event began with a warm welcome from FKG USU, who explained the faculty's journey and achievements in producing quality dentists in Indonesia. Through an interactive and informative presentation, the students got a comprehensive overview of the programs offered, including various innovations in the field of dentistry that FKG USU has developed.

**Exclusive Experience Seeing the Learning Process Directly**
One highlight of this activity was the exclusive opportunity given to MA Al Azhar Asy Syarif students to see firsthand the teaching and learning process at the Faculty of Dentistry USU. The students were invited to visit several classes to see firsthand how lecturers and students interact in the lecture process. This experience provides real insight into the learning methods at the faculty of dentistry, from theory to application.
Not only that, the group also visited the USU Dental and Oral Hospital (RSGM), a clinical facility owned by the university that provides practical training for FKG students. Here, students can witness first-hand the simulation and practice of patient care performed by advanced students under the supervision of lecturers. They see how USU's FKG students deal with various clinical cases and how these practical skills are an important element in a dentist's education.
“We want to provide an in-depth understanding of how dental education at FKG USU runs, so that the students can experience firsthand how to be part of this academic environment,” said one of the FKG USU lecturers who accompanied the visit.

**Growing Interest and Future Aspirations**
The MA Al Azhar Asy Syarif students welcomed this activity with great enthusiasm. Many of them actively asked questions during the interactive session, showing great interest in the world of dentistry and future career prospects. The visit to RSGM USU also became one of the most memorable experiences for the students, giving them a real picture of the role of a dentist in caring for public health.
MA Al Azhar Asy Syarif Boarding School appreciated this *branding* activity, as it allowed their students to learn more about a leading faculty that may be their future education destination. “This is a very valuable experience for our students. They can get information directly from competent sources and see how the education and training process at FKG USU takes place,” said one of the accompanying teachers.
With this branding event, FKG USU hopes to continue strengthening relationships with secondary education institutions and attract more talented students interested in studying dentistry. This activity is a testament to FKG USU's commitment to providing transparent and inspiring information for prospective students and showcasing the quality of its education.